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This web site states the following, "Help your audience find your brand and your content on the right device, at the right time, every time." We noticed that the web site said " Paid and Organic Social Media." It also said " We weave your content into the traffic of the web and drive it home with tracking, reporting and marketing objectives that result in stronger brands and measurable ROI. Search Engine Optimization - SEO. We combine SEO and Social Media to improve search rankings so your customers can find you when and where they need to. Or send me an E-mail." The header had social media as the highest ranking optimized keyword. It is followed by digital strategy, digital marketing, and seo which isn't as ranked as highly as social media. The next words jbsem.com uses is search engine optimization. ppc was included and could not be viewed by search parsers.